The Cognitive Shuffle in New York Times, BBC, etc.

On April 6 of last year, we wrote about the barrage of publicity that Luc P. Beaudoin’s cognitive shuffle technique for insomnolence has been receiving. It’s just continued….

We ever only advertised mySleepButton minimally , and  our few little adverts gained zero traction, so we stopped. And we haven’t advertised for almost a decade. All the coverage Hookmark has received has been organic interest in the cognitive shuffle and the theory behind it.

Note, we used the term insomnolence because it’s more specific than insomnia. Not all insomnolence is insomnia, and not all insomnia is insomnolence.

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